And why do I need SEO to market my website?
Google Instant
Almost everyone has used Google, either daily or merely a onetime occasion, a search engine that has even coined its own phrase; “Google it”.
Inbound Marketing: Let Customers Find You
It is true that little to no money at all can be spent successfully marketing your business. Brian Halligan, Hubspot CEO & Co-Founder, came up with the term ‘Inbound Marketing’, which is a marketing strategy that directly focuses on the customers coming to you.
Social Media: Which Businesses Benefit?
Recently, businesses have been able to harness the power of social media and target consumers by profile, age group, interests, relationships, and online habits. The result is direct and tailored advertising that's more customized, filtered and narrowed down than ever before. The increase of social media on the web has introduced a new world, full of opportunities, for companies to attain new customers and maintain existing interests. According to StatCounter, Facebook dominates the market with 61.72% market share, with StumbleUpon, YouTube and Twiitter following not far behind.
2010: Internet Marketing Trumps Print Ads
Reflecting on the old year to gain Insights about the New Year
For the first time in history, online advertising had surpassed print in 2010, just as predicted in research by Outsell earlier in the year.
The spending on Internet marketing campaigns has finally exceeded print ad campaigns.
